Work > Visual Communication Design

Theory of Change Graphic, Issue Brief & Website Graphics

Client / OASIS, Berkeley, CA | oasissahel.org

About This Project

OASIS, whose mission is advancing education and choice for women and girls in the Sahel, sought my help with the design of an 8 page issue brief and infographics for their new website.

Since the organization did not have a formal style guide, I began this project with a brand assessment and expansion exercise where I reviewed styles that appeared in their existing collateral, then built off of that to expand the color palette and style for icons and other graphics.

The 8 page brief included several infographics and charts. Based on the brief’s content and data that was available, I provided strategic recommendations on what types of charts and other visualizations to include.

Amongst the website graphics produced was a Theory of Change graphic to describe the organization’s mission and method for impacting change.

Visual Communication Design